People believe what they read ( A recent study put the number of Americans who believe everything they read may it be in a newspaper, website, etc. at 75%).  In this internet era this could kill your business or your personal reputation.  It is scary how easily misinformation can be posted online.  How do you protect yourself?

In actuality, it is not an easy thing.  Once data is distributed on the internet it is out of the bag and cannot be easilty managed.  A friend of mine has lost a major sales deal because his company's outdated pricing and misleading competitor pricing was available online.  One easy click.  In this new age you have to control or at least try to manage your online reputation as well as company information.  Managing information just on your website is not enough.  Clients research who they do business with and you may lose a deal or have lost a deal and don't even know about it!

At Vayu Media we offer Brand, Reputation, and Online Information Management services.  Call us at 404-547-0949 to discuss your needs.

 

Himalayan Children's Charities (HCC) is a nonprofit organization dedicated to providing care and education to destitute, orphaned, and abandoned children in Nepal. The charity is based out of Atlanta, Georgia.

The organization was born after a group of Atlanta businessmen visited an orphanage in Kathmandu and decided right then and there that they would each sponsor one of the children as a way of returning the warmth and kindness they had received during their visit to this land called Shangri La. Bruce Keenan, founder of Norcross based ProSys Information Systems is the champion of this cause. Bruce Keenan dedicated many years of his life to grow ProSys from a start up to a $400M company. Now his efforts are fully dedicated to help the less fortunate and provide them with the ability to succeed as well.

HCC works with Nepalese Children's Organization (NCO), a Nepali government entity with six orphanages in various regions throughout the country. The NCO is one of the largest nonprofit child welfare organizations in Nepal, providing at-risk children with shelter, food, clothing, and education.

Jennifer Dunphy, VP of Sales & Marketing of Atlanta SEO Company Vayu Media has joined the effort to build awareness for the charity. "Bruce has been a true supporter of Vayu Media and our company has been dedicated to many charitable activities. We decided to support Himalayan Children's Charities because it reflects the business fabric of Vayu Media. Our company is Atlanta based; however, our employees and partners span the globe. Atlanta is a true international city and it is great to see what kind of impact Atlanta business executives can make" said Jennifer.

The charity currently supports over 40 children. Most of the support comes through the networking of Atlanta entrepreneur and business executive Bruce Keenan. "At these orphanages, we identify children who are most in need and relocate them to English-medium boarding schools in Kathmandu. Here they live in safe environments, are clothed, fed, educated and cared for, have access to modern healthcare, and gain core life values that would typically be taught by parents, such as self-esteem, ethics, integrity, respect, and personal responsibility" explained Bruce Keenan.

Please visit the Himalayan Children's Charities Support Page for more information.

About Vayu Media:

Vayu Media is an Atlanta SEO Company with the expertise to deliver comprehensive SEO services. We offer search engine optimization services that help businesses with a limited or an extensive marketing budget to squeeze out the highest possible return on investment. We develop the right approach based on your budget constraints to maximize your return on investment. Our Atlanta Web Design Company offers search engine friendly web design for Ecommerce, Corporate & 3D web development projects.

Media Contact: Jennifer Dunphy, Vayu Media LLC, (800)-456-1563 , info (at) vayumedia dot com

Internet Retailer Survey: Search engine marketing remains a top priority as new engines and techniques arise

By Bill Siwicki

Things are looking up for retail marketers searching for customers online.

28.0% of merchants report more than 25% of their site traffic stems from paid search advertisements while 51.5% say more than a quarter of their traffic comes from natural search. In the past year, 44.9% of merchants report that the conversion rate on pay-per-click search advertising went up, 16.3% say it went down and 38.8% say their conversion rate held steady. And 47% report more than 25% of their web sales stem from search engine marketing, according to Internet Retailer's new search engine marketing survey of 102 web-only retailers, chain retailers, catalogers and consumer brand manufacturers.

On top of that, 44.6% increased their paid search budgets in the past year and 49% say they will increase it in the year ahead.

"2009 was a peculiar year for search engine marketing. The first two quarters were exceptionally slow. It wasn't until back-to-school season that things really picked up, and then the holiday season was very strong," says Udayan Bose, founder and CEO of NetElixir Inc., a search engine marketing firm. "For the year, for our more than 60 online retail clients, the overall average conversion rate was up 15%. And January this year was a very strong month. All of this positive movement has resulted in exceptional confidence among search advertisers today."

The fundamentals

Search engine marketing is one of Internet retailing's fundamentals. It's the way a huge chunk of online shoppers find retailers and the products they're looking to buy. This is why web merchants keep pouring money into advertising on search results pages and on search engine optimization projects to move up in natural search results.

37.7% of respondents spent more than 50% of their online marketing budget on search engine marketing, both paid search and search engine optimization combined, according to the Internet Retailer survey of IRNewsLink e-newsletter readers conducted last month with e-mail marketing and survey firm Vovici Corp.

24.8% of respondents spent 5% or less of their online marketing budget on search, 3.0% spent 6% to 10%, 7.9% spent 11% to 15%, 2.0% spent 16% to 20%, 6.9% spent 21% to 30%, 13.9% spent 31% to 40%, 4.0% spent 41% to 50%, 5.0% spent 51% to 60%, 11.9% spent 61% to 75%, and 20.8% spent more than 75%.

And money's coming back. 27.0% report more than 50% of their online sales are attributable to search engine marketing. 3.0% report 41% to 50%, 9.0% say 31% to 40%, 8.0% say 26% to 30%, 9.0% report 21% to 25%, 7.0% report 16% to 20%, 11.0% say 11% to 15%, 9.0% say 6% to 10%, and 17.0% report 5% or less.

"Everything we see from the retail side indicates a considerable interest and investment in search related to the overall goal of driving more online sales," says Shar VanBoskirk, a vice president and principal analyst who specializes in search engine marketing at Forrester Research Inc. "All types of retailers are focused on driving more web sales, and search is a terrific way to drive that online sales goal."

A changing landscape

Google dominates the search engine landscape. 19.4% of respondents to the Internet Retailer survey say more than 90% of their search engine traffic comes from Google. 43.9% say 71% to 90%, 25.5% report 50% to 70%, and 11.2% report less than 50%. Yahoo has been the perennial second-place finisher.

But a relative newcomer on the scene, Microsoft Corp.'s Bing, has been making inroads since its launch in June 2009, and it's gaining increasing attention from retail marketers.

In the coming year, 43.4% of merchants plan to shift some paid search spending to Bing. That's no doubt because Microsoft and Yahoo have agreed that Bing will become the search engine used on Yahoo sites, a switch expected to occur within a year. Bing will then become the clear No. 2 to Google in traffic.

In terms of conversion, Google produces the highest conversion rate, says 69.4% of those surveyed, versus 14.3% for Yahoo and 11.2% for Bing. But some experts say Bing is performing better than those survey results suggest.

"For 40% of our online retail clients, Bing even surpasses Google in terms of conversion rates," says Bose of NetElixir. "And for those 40%, we are seeing a very clear shift from Yahoo to Bing. And the only reason is because the conversion rate derived for Bing is significantly superior to Yahoo and in many cases superior to Google."

And there's more, Bose says. "Bing has a higher average order value in most of the cases compared with Yahoo," he adds. "All of this would prompt me to advise any web retailer to look very seriously at Bing as your No. 2 option to Google. Perhaps those in the survey ranking Bing next to Yahoo and Google rate Bing lower because the overall budget is miniscule in comparison to Google. In 2010, more and more online retailers will shift more and more of their search engine spend from Yahoo to Bing."

Picture this

2010 may also see more retailers getting graphic with their search programs. Images in search results have begun popping up, especially on Google, whose Google Base, formerly Froogle, has been testing the use of product images when consumers search for product-related terms.

Type "wheelchair" in Google and within the high-value area of natural search results one will see under the headline "Shopping results for wheelchair" images of wheelchairs along with their names, prices and corresponding retailers. This service is in beta and select retailers provide their images and pricing to Google Base.

One service out of beta is Google Plus, which adds a plus sign to a paid search ad that consumers can click on to drop down images of products with more information. On a paid search ad for wheelchairs from SpinLife, a click on the plus sign displays images of six wheelchairs along with their names and prices. A click on the image or name takes the consumer to the page on the SpinLife site where they can make a purchase.

In the survey, 36.4% of retailers say they are working with search engines to incorporate images into paid and natural search results. 40.4% say they are not, but plan to; 23.2% say no and have no plans to do so.

The image effect

Images seem to be having an effect on consumers searching for products. 23.5% of retailers using images report a 1-5% increase in click-through rates, 17.6% say a 6-10% jump, 11.8% report an 11-15% boost, 2.9% report a 16-20% increase, 5.9% say a more than 20% jump, and 38.2% report no improvement.

"I find it surprising that 38% can have no improvement. You are boosting the text; an improvement has to be there," Bose says. "Images definitely have a positive impact on the overall return. The overall click-through rate has gone up for our clients 11-15%. As long as they are proving to be helpful to the marketer, images definitely will go up in importance in 2010."

Forrester's VanBoskirk agrees that images can enhance the click-through rate for a paid search ad or natural search result, and that the number of images consumers see in search results will increase. However, she feels retailers can make better use of their time elsewhere.

"There are a lot more sophisticated things a retailer can be doing than just throwing an image in the search results," she says. "How can you better tailor the content of your ad to the users' intent, for example. I'm a lot more cynical on the image front. The ultimate value images will show will be tempered by better keyword strategies and better deciphering of users' intent."

Whether it's digging in and enhancing paid keyword strategies, better optimizing an e-commerce site to appear higher in natural search results, trying out new search engines like Bing or testing new techniques like incorporating images into search results, one thing is clear: Retailers have to stay on top of search engine marketing because it is a marketing channel that not only brings in the customers but brings in the cash.

Googlenet

A cure for America's lame and costly broadband?

Apr 1st 2010 | LOS ANGELES | From The Economist online

THEY plunged into icy waters, swam with sharks, performed aerobatic feats, offered to name their cities, even their first born, after it--all to get Google to pick their communities as test-beds for the ultra-fast fibre networks it plans to start rolling out in the near future. By March 26th, the deadline for submissions, no fewer than 1,100 towns, cities and states across America had put their names forward. Altogether, nearly 200,000 individuals wrote letters beseeching Google to consider their places of residence.

The overwhelming response to the search company's announcement in February that it aspired to build a handful of fibre-optic networks to connect settlements of 50,000 to 500,000 people to the internet at speeds of up to one gigabit a second--over 200 times faster than typical access speeds in America today--showed just how hungry people around the country are for better, faster internet access. By raising the stakes two orders of magnitude, Google hopes to find out what the killer applications will be when speed of access is no longer a constraint and capacity is effectively infinite. The firm did something similar when it launched Gmail with unprecedented storage space at no charge. There is no question that if Google's giganets come to fruition, they will change the competitive landscape of broadband America, and force incumbent ISPs (internet service providers) to scrap their existing business plans.

Two out of three Americans are said to have broadband access, whatever that means. The Federal Communications Commission (FCC) requires transmission rates to be greater than 768 kilobits a second for a service to be classed as broadband. That has not stopped ISPs from delivering far less and charging a hefty premium over the price of dial-up connections to the internet. And do not believe their adverts claiming download speeds of so many megabits a second. The FCC reckons most web surfers are lucky to get half the advertised speed.

For fixed-line connections to the home, the average download speed across the United States is--despite what various ISPs claim--little more four megabits a second. Compare that with download speeds of up to 100 megabits a second available in the more advanced countries of Asia and Europe. In terms of broadband speed, the United States ranks 19th among the 30 industrial countries that are members of the OECD.

Worse, because they have so little choice, Americans pay through the nose for the privilege of going online. According to the New America Foundation, a 100-megabit connection costs $16 a month in Sweden and $24 a month in South Korea. In high-price Japan, your correspondent gets 160 megabits a second for ¥6,000 ($65) a month. That is 200 times faster than the "end of the line" service he gets in California, for only three times the price. Where they can find it, Americans pay $145 a month for 50 megabits a second.

Over the past year, hopes have risen among Americans that something might finally be done about the third-world quality of their internet access. People tolerated such things when all they used the internet for was e-mail, searching for information and uploading musings to Facebook accounts. But smart-phones and internet-connected television sets have changed that. The future is not simply about watching jerky YouTube clips or episodes from Hulu on a personal computer. Internet-connected HDTV needs broadband access capable of at least six megabits a second if it is to download high-definition programmes from internet sources.

And that is just within the home. In the commercial world, applications like Telepresence (which lets remote participants feel they are all in the same room together) demand rates of 24 megabits a second. Remote surgery needs more than 10 megabits a second. The same goes for video instant messaging. A whole host of applications in education, government, health care, public safety and energy management become possible once bandwidth is no longer a constraint. This is what Google intends to investigate.

The FCC's national broadband plan, foreshadowed by last year's economic stimulus bill and published on March 16th, was supposed to provide a way to drag the country's woeful broadband infrastructure into the 21st century. In short, to give affordable high-speed access to the internet to places in the countryside that cannot get it at the moment, and to boost dramatically the speed of service to those that can.

The report--all 376 pages of it--has, however, been greeted by a resounding raspberry. It calls for 100m households to get 100-megabit access by 2020, while the rest of the country is assured at least four megabits a second. Americans, in other words, will have to wait another decade to get what other wealthy countries now take for granted.

That raspberry may be a little unfair. At least, the FCC recognises that the main reason why prices have remained so high and speeds so low in America is the lack of effective competition. Many countries have devised ways for telecommunications companies to share the cost of building their broadband networks while competing ferociously for customers over that infrastructure once it has been built. Others have achieved something similar by having an independent authority build and maintain the network and then leasing access to all and sundry.

America, by contrast, has put its faith in rival forms of the infrastructure itself--supplied, on the one hand, by telecom companies like Verizon and AT&T and, on the other, by cable-television firms such as Comcast and Time Warner. Unfortunately, the result has not been competition to beat down prices and boost speeds, but cosy duopolies that keep bandwidth scarce and carve the market up between incumbents.

The FCC thinks it can liven things up by giving wireless carriers a better chance to compete in the broadband business. To that end, it plans to release a further 500 megahertz of bandwidth over the next decade and auction it to the mobile carriers.

There are two problems here. One is that the largest chunk of the airwaves in question--some 20 television channels--is owned by broadcasters, who will be reluctant to part with it, even if offered a slice of the auction profits to do so. The other is that the biggest wireless carriers--namely, Verizon and AT&T--are an integral part of the duopoly as it is. It is difficult to see them as lively sources of competition. If anything, giving wireless carriers a greater role in broadband access could make life easier still for the incumbents. It is, perhaps, no coincidence that just days before the FCC released its final report, Verizon quietly pulled the plug on its FiOS fibre-optic "triple-play" of television, telephone and broadband service, the only one in America that came close to rivalling speeds available in Japan and South Korea. A third of Verizon's customers (your correspondent included) will now be left without the fibre option.

Though it cost Verizon a hefty $1,350 to bring fibre into a home, the $19 billion investment in FiOS was considered worthwhile. It stemmed the tide of telephone subscribers defecting to cable companies, which offered faster internet access bundled in their television and telephone packages at the time. In future, presumably, Verizon will offer customers who missed out on FiOS a chance to get high-speed broadband over the airwaves instead of through an optical pipe. The LTE (long-term evolution) technology that Verizon and other wireless carriers are testing is vastly cheaper to install than fibre. And with tweaks, LTE should be able to offer data rates of 150 megabits a second or more--much the same as the DOCSIS 3.0 broadband technology being deployed by the cable companies.

Nevertheless, in the absence of serious competition, broadband capacity throughout the United States will continue to be constrained--and Americans will remain stuck with extortionate internet charges. No wonder there was such a rush for a piece of Google's promised giganet.

It is time a gain to break out of your tunnel vision.  Schedule an hour of your time some time this week. Shut off your phones and laptops. Grab a coffee and ponder the basic 80/20 rule.  This review should happen periodically. We all tend to fall into old habits again and again...

 

Do you ever notice how of all your customers, typically you've only got a few that cause you problems...but boy do they cause problems!

No doubt you've heard of the 80/20 Rule, which is actually another name for what was originally called the Pareto Principle.

The gist of the Rule is that 80% of your results will come from 20% of your efforts, and likewise, 80% of your problems will come from 20% of your customers.

The question I love to pose to business owners is, "How can you use this principle to your advantage in your business?"

There a few major ways you can use this principle to your advantage in your business:

1. Fire the 20% of your customers that give you more problems than profit.
• Look, the headache you incur just to keep these people happy isn't worth what little they bring in for you.  It's in the best interest of your sanity and energy level to just let them go - they can go cause someone else problems.  You won't even notice the fact they're gone when you look at your balance sheet.
2. Focus on the 20% of your customers that bring in 80% of your profits
• These are your good customers that are a joy to work with and that come back to buy from you repeatedly (which is what you ultimately need if you want to make any real money).
• You'll have more free time to service them now that you're not messing around with the lower 20% that was wasting all your time and energy!
3. Realize that the 80/20 Rule applies to your top 20% all over again
• What this means is that when looking at your top 20% of customers (let's say there are 20 of them for easy math), 20% of those 20 equals 4 customers.  And if those 4 customers (20% of the top 20%) are responsible for 80% of the profit from the original 80%, that means those 4 customers are responsible for 64% of your total profits! (80% of 80% is 64%)
• So if your net profits were $100, 4 customers will statistically be responsible for $64 of it!

Once you've identified your best customers, be sure to create incentives and preferred customer programs to keep those top 20% and top-top 4% happy, loyal, and evangelistic customers for life and you'll enjoy higher profits, less stress, and an overall better quality of life.

Many times owners of small businesses have a hard time letting go of that lower 20% of their customer base, thinking that they'll make more of an impact than they actually will, myself included.

But I speak from experience when I say, "You won't notice a dime of it!", and the peace of mind that comes from not having to deal with yet another email or phone call about issue #3,467 is a wonderfully liberating thing!

Jewelry Artisans' is the premier Atlanta Custom Jewelry Designer.   Whether you are looking for that special gift for your Mother, Grandmother, or for a new Mom celebrating her first Mothers Day, Jewelry Artisans is sure to impress. Weather you choose a diamond pendant, diamond studs, pearls, or gemstones, you'll be sure to put a smile on her face.  Give her a gift that will last a lifetime.

Come and find that special piece of jewelry for your Mom at Jewelry Artisans (Jewelry Design Atlanta) at the 4500 Olde Perimeter Way location in Atlanta, Ga.  While you are there, you will peruse through a large variety of custom made jewelry, handmade bridal jewelry and estate jewelry, as well as watches. Choose from a large selection of designers including Catherine Ryder, Sarah Blaine, Hearts On Fire, Charles Albert, and Rebecca.  Your Mom will be happy you chose Jewelry Artisans.  

 About Jewelry Artisans:

At Jewelry Artisans - handmade jewelry designer adjacent to Perimeter Mall on Olde Perimeter Way - you'll find both fine jewelry and the artisans who craft it.

Describe your heart's desire to Jewelry Designer and Owner Jamie Kresl, and watch as he creates your vision -- first with paper and pencil, and then with state-of-the-art CAD drawing tools.

Engagement rings, wedding rings, anniversary rings, earrings, necklaces, bracelets and more await you at Jewelry Artisans.

And if your style is one-of-a-kind, Jamie will listen, learn and create an original piece of art, just for you ...or your sweetheart.

 Media Contact:

Jamie Kresl, Owner

Phone: 770-393-0321

4500 Olde Perimeter Way
Atlanta, GA  30346 

Press Release by Vayu Media:

Vayu Media is the premier company for local internet advertising using search engine marketing and search engine optimization. Vayu Media is taking advantage of the consumer shift from traditional media to internet based marketing.  The company's focus is local online business marketing and web design services. The company's strategy to get out into the market place and consult with local businesses face to face has allowed it to make local business owners aware of the opportunity that exists online.  In order to stay relevant in today's market every local business must have an online marketing strategy and Vayu Media can help.

Media Contact:

Jennifer Dunphy, Vayu Media LLC, (800)-456-1563 , info (at) vayumedia dot com

 For more information, visit their website at http://www.JewelryArtisans.com/ , or contact JewelryArtisans.com at 4500 Olde Perimeter Way Atlanta, GA  30346, by telephone at 770-393-0321.

How Google's Algorithm Rules the Web

Want to know how Google is about to change your life? Stop by the Ouagadougou conference room on a Thursday morning. It is here, at the Mountain View, California, headquarters of the world's most powerful Internet company, that a room filled with three dozen engineers, product managers, and executives figure out how to make their search engine even smarter. This year, Google will introduce 550 or so improvements to its fabled algorithm, and each will be determined at a gathering just like this one. The decisions made at the weekly Search Quality Launch Meeting will wind up affecting the results you get when you use Google's search engine to look for anything -- "Samsung SF-755p printer," "Ed Hardy MySpace layouts," or maybe even "capital Burkina Faso," which just happens to share its name with this conference room. Udi Manber, Google's head of search since 2006, leads the proceedings. One by one, potential modifications are introduced, along with the results of months of testing in various countries and multiple languages. A screen displays side-by-side results of sample queries before and after the change. Following one example -- a search for "guitar center wah-wah" -- Manber cries out, "I did that search!"

You might think that after a solid decade of search-market dominance, Google could relax. After all, it holds a commanding 65 percent market share and is still the only company whose name is synonymous with the verb search. But just as Google isn't ready to rest on its laurels, its competitors aren't ready to concede defeat. For years, the Silicon Valley monolith has used its mysterious, seemingly omniscient algorithm to, as its mission statement puts it, "organize the world's information." But over the past five years, a slew of companies have challenged Google's central premise: that a single search engine, through technological wizardry and constant refinement, can satisfy any possible query. Facebook launched an early attack with its implication that some people would rather get information from their friends than from an anonymous formula. Twitter's ability to parse its constant stream of updates introduced the concept of real-time search, a way of tapping into the latest chatter and conversation as it unfolds. Yelp helps people find restaurants, dry cleaners, and babysitters by crowdsourcing the ratings. None of these upstarts individually presents much of a threat, but together they hint at a wide-open, messier future of search -- one that isn't dominated by a single engine but rather incorporates a grab bag of services.

Still, the biggest threat to Google can be found 850 miles to the north: Bing. Microsoft's revamped and rebranded search engine -- with a name that evokes discovery, a famous crooner, or Tony Soprano's strip joint -- launched last June to surprisingly upbeat reviews. (The Wall Street Journal called it "more inviting than Google.") The new look, along with a $100 million ad campaign, helped boost Microsoft's share of the US search market from 8 percent to about 11 -- a number that will more than double once regulators approve a deal to make Bing the search provider for Yahoo.

Team Bing has been focusing on unique instances where Google's algorithms don't always satisfy. For example, while Google does a great job of searching the public Web, it doesn't have real-time access to the byzantine and constantly changing array of flight schedules and fares. So Microsoft purchased Farecast -- a Web site that tracks airline fares over time and uses the data to predict when ticket prices will rise or fall -- and incorporated its findings into Bing's results. Microsoft made similar acquisitions in the health, reference, and shopping sectors, areas where it felt Google's algorithm fell short.

Even the Bingers confess that, when it comes to the simple task of taking a search term and returning relevant results, Google is still miles ahead. But they also think that if they can come up with a few areas where Bing excels, people will get used to tapping a different search engine for some kinds of queries. "The algorithm is extremely important in search, but it's not the only thing," says Brian MacDonald, Microsoft's VP of core search. "You buy a car for reasons beyond just the engine."

Google's response can be summed up in four words: mike siwek lawyer mi.

Amit Singhal types that koan into his company's search box. Singhal, a gentle man in his forties, is a Google Fellow, an honorific bestowed upon him four years ago to reward his rewrite of the search engine in 2001. He jabs the Enter key. In a time span best measured in a hummingbird's wing-flaps, a page of links appears. The top result connects to a listing for an attorney named Michael Siwek in Grand Rapids, Michigan. It's a fairly innocuous search -- the kind that Google's servers handle billions of times a day -- but it is deceptively complicated. Type those same words into Bing, for instance, and the first result is a page about the NFL draft that includes safety Lawyer Milloy. Several pages into the results, there's no direct referral to Siwek.

The comparison demonstrates the power, even intelligence, of Google's algorithm, honed over countless iterations. It possesses the seemingly magical ability to interpret searchers' requests -- no matter how awkward or misspelled. Google refers to that ability as search quality, and for years the company has closely guarded the process by which it delivers such accurate results. But now I am sitting with Singhal in the search giant's Building 43, where the core search team works, because Google has offered to give me an unprecedented look at just how it attains search quality. The subtext is clear: You may think the algorithm is little more than an engine, but wait until you get under the hood and see what this baby can really do.

Why your web site may no longer appear on Google, Yahoo or Bing?

There are a several reasons that may be causing the sudden drop of your webpage rankings:

• Changes to the search engine algorithms
• Use of black hat techniques in your SEO strategy
• Sudden loss of inbound links to your website
• Bad linking strategy
• Your site has been hit with a Google Penalty

Vayu Media search engine experts utilize the latest techniques to diagnose and correct these and any other problems that could be causing a search engine penalty on your web site. For more information about any of Vayu Media's Atlanta SEO Services, feel free to contact our Atlanta SEO Company Vayu Media.

The tough economy has put a strain on many marketing budgets in the Atlanta metro area. We all know that the economy will not truly begin to recover until there is a recovery in job creation.  This in turn relies on a solid small to medium size business recovery.  Vayu Media the Atlanta SEO Company may be the answer to a lot of Atlanta metro businesses that are trying to maximize the use of their budgets.  The company is working with businesses that want to get their business growing again by offering free website face lifts or full re-design when the business chooses to use Vayu Media's marketing solutions.  This truly creates a win/win situation to the cash strapped businesses that can avoid investments of $5,000-$15,000 in web design and focus on spending their budget on internet marketing campaigns that will grow their revenue again.

"We are challenging the status quo every day. Our goal has always been to be a partner and not just another vendor to our clients.  The only way we know how to do this is to put ourselves into their shoes and challenge ourselves to find the best solutions for our clients.  This program will help many businesses start growing again in this still challenging business environment" explained Jennifer Dunphy Vayu Media's VP of Sales & Marketing.

If you are a business that is interested in Vayu Media's internet marketing solutions and would like to take advantage of this promotion please contact Jennifer Dunphy:  jdunphy (at) vayumedia(dot)com, (404) 547-0949.

 

About Vayu Media:

Vayu Media is an Atlanta SEO Company with the expertise to deliver comprehensive SEO services. We offer search engine optimization services that help businesses with a limited or an extensive marketing budget to squeeze out the highest possible return on investment. We develop the right approach based on your budget constraints to maximize your return on investment. Our Atlanta Web Design Company offers search engine friendly web design for Ecommerce, Corporate & 3D web development projects.

 

 

Media Contact:

Jennifer Dunphy, Vayu Media LLC, (800)-456-1563 , info (at) vayumedia dot com

Atlanta, GA  April 14, 2010 - On May 20th, 2010 the Atlanta Metro Chamber will host the Small Business Day at the Chamber event. The chamber believes that small businesses will drive the economic recovery. The event is designed to promote the local small business community as well as to give the community to network and meet other chamber members.

Jennifer Dunphy will present at 10AM on how to reach people through the latest social media strategies. Jennifer Dunphy began her career in brutally tough yellow page advertising sales. She was a part of the team that launched yellow book in the Atlanta market. However, she quickly realized that there was a consumer shift from traditional media to internet based marketing on the way. She left her safe and secure sales job to form Vayu Media. Vayu Media offers strategic internet marketing solutions. The company's approach is consultative acting as a partner to clients rather than selling prepackaged services. "I couldn't be happier about the response I have received to our approach in the Atlanta Metro market. We're using Atlanta as our launching pad and have already expanded into other markets across the United States" explained Jennifer.
Schedule of Events:

9 AM - 2 PM
Small Business Showcase: Participate in Small Business Day by displaying your company or attend and make business connections. Open to all members.

10 AM
Social Media Presentation: Learn how to reach people with the latest and up-to-date social media marketing methods with advice from Jennifer Ecclestone, Southeast Regional Communications, General Motors; Jennifer Dunphy, VP of Sales & Marketing, VAYU Media; Rich Wilson, Creative Director, Big Scary Cranium and Mike O'Neil, Founder and President, Integrated Alliances, the #1 LinkedIn training company.

11:30 AM
Expert Speaker Steve Kaplan, and Recognition of the 2010 Small Business Person of the Year Finalists and Winner: For the past 25 years, Steve Kaplan has impacted over a thousand businesses of all sizes and industries, enabling them to get big customers, restructure themselves, improve efficiency, boost morale, expand into new markets, and evaluate exit strategies, among other things. He is also the author of The New York Times Bestseller, "Bag the Elephant."

About Vayu Media:
VayuMedia.com

Vayu Media offers integrated internet marketing solutions and web design services. Vayu Media is taking advantage of the consumer shift from traditional media to internet based marketing. The company's focus is local online business marketing and web design services. The company's strategy to get out into the market place and consult with local businesses face to face has allowed it to make local business owners aware of the opportunity that exists online. In order to stay relevant in today's market every local business must have an online marketing strategy and Vayu Media can help.

Media Contact:
Jennifer Dunphy, Vayu Media LLC, (800)-456-1563 , info (at) vayumedia dot com

For the past 23 years the Metro Atlanta Chamber of Commerce has recognized leaders of small firms with less than 100 employees and less than $40 Million in annual revenue. For the second year in a row Jennifer E. Dunphy of Vayu Media could be one of five leaders who will be recognized at the Board of Advisors/Board of Directors during the Small Business Day Celebration and in the Atlanta Business Chronicle.

Jennifer Dunphy began her career in brutally tough yellow page advertising sales. She was a part of the team that launched yellow book in the Atlanta market. However, she quickly realized that there was a consumer shift from traditional media to internet based marketing on the way. She left her safe and secure sales job to form Vayu Media. Vayu Media offers strategic internet marketing solutions.

The company's approach is consultative acting as a partner to clients rather than selling prepackaged services. "I couldn't be happier about the response I have received to our approach in the Atlanta Metro market. We're using Atlanta as our launching pad and have already expanded into other markets across the United States" explained Jennifer.
 
"It is nice to get this type of feedback from our customers and shows that our customer base appreciates our personal service. Personal service is one of the key ingredients in the success of Vayu Media. At Vayu Media we like to feel we are working with our clients, as well as for them" said Jennifer.