
Vayu Media Web Insights... bringing you the latest developments, trends and insights to execute a successful digital marketing strategy.
Vayu Media delivers a proven 4 Point Integrated Marketing Solution, a holistic approach to marketing and advertising in the digital economy. The combination of Vayu Media's proven turn-key solutions and the utilization of ALL marketing channels to deploy strategic messaging delivers the highest engagement, conversions, and ROI in the local internet advertising landscape today.
Vayu Media's expertise in local search marketing will give your business an edge over the competitor who misses the opportunity to connect with customers that utilize the internet for local search. The solutions are packaged in a simple, straight-forward approach and are both proven and measurable. We alleviate the need for constant monitoring that is increasingly complex and costly for business owners. With fixed flat rate monthly billing, you can effectively manage your online marketing and leave the technical aspects of management and analysis to us.
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Some major e-retail sites experienced problems during the holiday weekend
While the majority of e-retailers performed well during the holiday weekend, retailers such as Hewlett-Packard Co., Kohl's Corp. and Staples Inc. experienced major problems and slow page-loading times that may have led fickle consumers to shop elsewhere, says Matt Poepsel...

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Site Redesign SEO Considerations for 2010
Last year's holiday sales season wasn't so joyful for online retailers. But early reports indicate that things are looking up a bit this year. Initial Coremetrics data from Black Friday reveals that consumers spent 25 percent more this year, with orders totaling $170.19 on...

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Reputation Management: Own the Top 10 Results for your Brand
I recently received a call from a prospect who works in the infomercial space. They get plenty of traffic to their Web site, by virtue of the promotion on television, but they wanted to speak with me about conversion rate optimization. While I shared some thoughts on the topic...

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2010 Trends: E-Commerce & Mobile
It is eye-catching when a consultancy revises a market forecast upward in the midst of an economic downturn. That is exactly what ABI Research did with its forecast of mobile sales of physical goods in North America. In January 2009 it projected m-commerce sales would reach...

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Web 3.0 Is Finally Here
As we near the end of 2009 and people begin setting down specific strategies for 2010, it's time to review what's worked in e-mail for you, and where you want to focus change for the upcoming year. When answering the frequently asked question of "what should I focus on for...

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Search is Search: Paid and Organic Search Synergies
Ever since I started at Razorfish, I've had this bug about the integration of paid and organic search. It's rare if a week goes by without a client asking how paid and organic can work better together. When I started working in the search space, it boggled my mind that companies...

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Vayu Media has partnered with Google, Yahoo!, MSN, Ask.com and has a team with specialized knowledge to take the complexity out your hands. Our team manages all aspects of the set-up, maintenance, tracking, analysis of campaigns, optimization of your niche keywords, efficiencies through proper keyword management techniques and budgetary management. We can do this affordably and comprehensively because of the economies of scale we have reached. We can do this efficiently because this is what we do for a living. |
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