Episodes

02/15/2012
Yelicsa Corredor Manager de Mercado Hispano invitada al programa de “Nuestra Georgia” Univisión Atlanta, con Mariela Romero presentadora y conductor del mismo. Yelicsa Corredor dio algunos tips a la comunidad Hispana para ahorrar dinero y tener descuentos en el día de acción de gracias en los Estados Unidos, usando como herramienta fundamental el internet.

Groupon, Shermans Travel, Scout Mob fueron algunos de los sitios ...
11/29/2011
Yelicsa Corredor spoke to the Hispanic Community in “Nuestra Georgia” Univision Tv Program. She presented to the Hispanic community the benefits of working in the Internet Marketing Industry and the opportunities Hispanic marketing offers. Vayu Media enjoyed the Univision TV feature and that the company could share some interesting trends and strategies with the Hispanic community. ...
11/17/2011
Tara Williams spoke to the Society For Marketing Professional Services Atlanta. She explained several advantages of having a profile on LinkedIn. The opportunities to strengthen relationships and develop new business are there for the taking.

Linked in is the third most used social network after Facebook and Twitter, however, it has developed a great niche as a network for professionals and adults. The opportunities to k...
11/17/2011
Tara Williams spoke to the Society For Marketing Professional Services Atlanta. She explained the best social media tools for monitoring your own business and as well monitoring the competition. She focused specifically on the Social Mention Tool. She presented the easiest and most useful tools for business owners to take advantage of.

Social Mention is a social media search and analysis platform that aggregates user gener...
11/15/2011
Tara Williams spoke to the Society For Marketing Professional Services Atlanta. She explained the best Google search techniques that any user can follow to find the most relevant data on the internet. She mentioned different useful techniques such as Title Search, Domain Search, Link Search, Host Search, URL Search, and explained them in detail.

Google offers several search types to find the best results and many people...
11/11/2011
Jennifer Dunphy was interviewed by Tino Mantella President of Technology Association of Georgia. Jennifer and Tino discussed the importance of social media marketing and latest internet marketing strategies that are applicable to the Georgia technology community. What can technology companies do to grow their business with the help of all online channels? It is critical for technology companies to develop appropriate strategies and we...
11/11/2011
Second part of the Jennifer Dunphy interview with Scott Williford, CEO vLink Solutions about the importance of quality content on the web.

It is necessary to provide good and relevant content to support a successful internet marketing strategy. Quality website content including video content maybe key, however, off-site content should not be neglected. Business owners should pay attention to quality press releases, vide...
11/11/2011
Jennifer Dunphy interview with Scott Williford, CEO vLink discuss why search engine marketing is important and what makes up some of the pieces of a successful search engine optimization strategy. We hear about quality content but what is content in internet marketing and what makes it relevant? Why is video content important?...
11/11/2011
Konrad Rzasa CEO of Vayu Media and Scott Williford CEO of vLink Solutions discuss how a company can grow during tough economic times and the company values that make it possible. Konrad mentioned the important role of Vayu Media’s talented team which understands what drives their clients’ or partners’ business. The teams not only understand marketing techniques but they understand what ultimately drives a return on investment. ...
11/01/2011
Vayu Media's objective is to help our clients to grow their businesses. How do we do this? We try to keep it simple. We focus on our clients ROI objectives, we surround ourselves with a talented team, and we reach out the community. Keeping in mind these 3 Pillars of our business allows us to be successful and deliver results. 3 pillars of Vayu Media’s Success: Clients, Team, and Community.

Vayu Media has developed an ...
10/21/2011
Over the past few years there has been a paradigm shift in the marketing landscape. These days, consistent online visibility and brand engagement are key to outpacing the competition… With the rapidly evolving online landscape, it is critical for businesses to take a proactive approach to managing and enhancing their online presence. But with so many options, so little time, and a lack of bandwidth, this can be a daunting task for many ...
10/21/2011
What has made Vayu Media successful? It boils down to the core 3 Pillars of our organization. These 3 Pillars have allowed us to become internet marketing market leaders.

1. Results: We have been able to achieve great results for our clients. The following factors drive these results:

a. We are fully vested in the success of our clients an...
10/21/2011
Why is quality content so critical when it comes to online marketing and SEO?

By Jennifer Dunphy, VP Marketing Vayu Media.

People often ask me why is content so critical when it comes to online marketing and SEO? The answer is really quite simple: Content is not just important…Content is King. The major search engines main objective is to deliver the most relevant data and to provide the best possible user exp...
09/19/2011
Jennifer Dunphy of Vayu Media discusses the importance of Mobile Device Optimization and the impact it could have on your business. Mobile search is exploding and cannot be ignored.

• Over the past year we have seen mobile search queries in the U.S. increase 4 times over & this is only projected to continue increasing in the years to come. There are actually 3 times more smart phones bein...
08/23/2011
Yelicsa Corredor discusses the significance of the growing Hispanic population in the United States and the impact it could have on American companies. Companies that choose to optimize for this growing niche market can position themselves as the leaders in the Hispanic community. Hispanic SEO or Spanish SEO plays an important part in this marketing strategy.

Hispanic and Latino populations are experiencing significant grow...
08/09/2011
Yelicsa Corredor habla en el episodio de Minuto de Internet Marketing de Vayu Media acerca del SEO hispano en los Estados Unidos una potencial demanda debido a su crecimiento demográfico y a su alta representación en el poder adquisitivo.

Sabias que la población Hispana en los estados Unidos es de 46.9 millones ?

Sabias que el el 90 % de la poblacion hispana tiene acceso a una computadora con inter...
08/08/2011
Jennifer Dunphy discusses the impact of social signals on search engine results, social media optimization and your business' bottom line.

Jennifer Dunphy discusses the significant value that Google and Bing are giving to the social media signals and their current and future impact on search engine rankings and optimization. Google and Bing confirmed that social signals and the social authority of a user are considered in ...
07/29/2011
Al Loise of Vayu Media discusses the top keyword selection mistakes that B2B companies make in this Vayu Media Internet Marketing Minute Episode.

It is critical for B2B companies to develop the proper keyword selection strategy prior to the campaign execution. Many factors will impact the ultimate ROI of the campaign and mistakes early on can impact the profitability of the company’s investment months or years down the road....